Originally posted by drewhigginsWhen some of those involved in the production of the new album say this will be their best ever work and most innovative, what exactly are they comparing that "best ever" to, like which record? Just something I've been wondering.
U2 are racing against deadlines to finish their new album in time for its planned October release.
With recording still ongoing, sleeve designs to be finalised, download visuals to be completed, and all kinds of marketing plans to be set into place, the atmosphere is of frantic concentration.
"It's all hands on deck," says manager Paul McGuinness, although his smile suggests that, if you have to spend summer in the recording studio, it doesn't hurt to have your equipment set up in an enclave of luxurious chateaux in Provence, surrounded by holidaying family and friends. McGuinness may have a mobile in his hand and business to take care of, but at least he's calling from poolside.
"The artwork surrounding the release of new music from an artist that you're interested in is, in many ways, just as interesting as the music. I can remember when carrying a 12-inch LP down the street was almost an expression of the kind of person you were, every bit as significant as what you wore or how you cut your hair. These things evolve, but I think the industry as a whole is missing the opportunity to produce the digital visual coefficient [of an album sleeve]. And watch this space because it's something U2 are addressing on their next album."
Originally posted by Macphistfly[..]
Bono " Our new album was deeply inspired by the intro music to the Teletubbies *plays track with band making "Say hello" sound epic*".
Johnny " AMAZING!"
Originally posted by drewhigginsThe third quote you've got there, yeah, certainly made me wonder. Is he referring to the last record sleeve (HTDAAB) or the one before that?
Great comment by Macphistfly as well - it gave me a bit of a laugh. At least he's always positive about everything, which is great.
Originally posted by drewhigginsIf that's you, I'm leaving.
Originally posted by RattleandHum1988I just looked at this thread and suddenly I see a bunch of pictures of my worst nightmare
Originally posted by Macphistfly[..]
Hey! Come back!
[image]
(Look how absurdly happy everyone around him is)
Originally posted by Macphistfly[..]
Hey! Come back!
[image]
