Originally posted by podiumboy:[..]
But what happened with SOI was a PR nightmare, bigger than a stupid, unnecessary movie or a tour with some mediocre attendance numbers. It wasn’t handled well at all. Luckily U2’s legacy is big enough to withstand the hit, but it did more harm than good by far.
It might have annoyed a few self absorbed apple geeks but they got their music heard by half a billion people a lot of whom would never buy a U2 record and the whole world was talking about them all of their back catalogue went back into the charts ,the tour was a huge success and sold out everywhere so job done