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  1. My name is Florin, I am a Doctoral student in Toronto, Canada. I wish to know your thoughts and feelings, and to learn about the reasons you attend U2 live performances, about the kind of experience you are having while attending their concerts.

    Let me know how was it, just go to: www.digitalvaluelab.com

    I am grateful for your willingness to participate in this study, where I work with colleagues at Ryerson University in Toronto, Canada, and University of Innsbruck in Austria. I hope to hear from you. Thanks!

    Florin
  2. One topic not enough?
  3. 3 Posts, 3 different topics, but one question?
  4. I deleted the other 2. Please post only once if it's the same information, thanks
  5. I love how when you click on the link, it's says "Select your language" and for Deutsch, it's the Austrian flag and for English, it's the Canadian flag.
  6. Originally posted by KieranU2:I love how when you click on the link, it's says "Select your language" and for Deutsch, it's the Austrian flag and for English, it's the Canadian flag.


    oh lol
  7. Hi Guys,

    Thanks for sharing your comments, I also hope you will take the time to go through the study and let us know your experience with the U2 gang!

    Yes, in Austria they speak German, and yes, we do a great deal of our study in Austria, so we encourage our Austrian friends to participate in the study.

    And yes, we speak a lot of English in Canada, we are based in Canada, we have a lot of participants from Canada, and we do most of the study and the analysis in Canada, in Toronto particularly.

    I guess this should explain the flags. Nevertheless, we are now looking for U2 fans from all over the world, so you are invited, too!

    I am looking forward to hearing from you, enjoy the weekend!

    Florin

  8. Originally posted by thedivalab1:Hi Guys,

    Thanks for sharing your comments, I also hope you will take the time to go through the study and let us know your experience with the U2 gang!

    Yes, in Austria they speak German, and yes, we do a great deal of our study in Austria, so we encourage our Austrian friends to participate in the study.

    And yes, we speak a lot of English in Canada, we are based in Canada, we have a lot of participants from Canada, and we do most of the study and the analysis in Canada, in Toronto particularly.

    I guess this should explain the flags. Nevertheless, we are now looking for U2 fans from all over the world, so you are invited, too!

    I am looking forward to hearing from you, enjoy the weekend!

    Florin




    Hi Florin, I took your survey and left you some feedback in the box. I hope you find it helpful. Research is difficult when you're first starting out. I hope you have an experienced mentor to help you.
  9. Sonia,

    Thanks for comments here, and in the survey, I got them! And truly appreciate your participation and support.

    Best of luck to you, too!
  10. Hello,

    I just wanted to thank to all of you who supported my study about the U2 experience!
    It is now completed and I am very satisfied with its results, with the contribution I got from U2 fans. Findings of this study will be presented in September in Birmingham, at an international conference about the study of human subjectivity. Below is the abstract for this presentation:

    Abstract: The consumption experience constitutes the fourth distinct economic offering (Pine & Gilmore, 1999). Live cultural performances offer a particular value proposition to consumers, but there is a need to re-think and re-design live performances from a trans-media perspective in which live offering are complemented with digital and interactive mediated offerings.

    The live mediated and unmediated entertainment experience is the central phenomenon under observation in this Q study. We adopted Q-methodology to elicit, describe, and analyze the subjective viewer reactions and self-reports regarding perceived value and the nature of the entertainment experience of live cultural performances. To operationalize the concept of entertainment value, we used Holbrook's (1999) typology of consumer value. The value construct and the Q-instrument were administered to two groups who attended two kinds of live cultural performances: a) a traditional live rock concert delivered by a band such as U2 and The Rolling Stones, or a performer such as Joe Cocker; and b) the increasingly popular high definition (HD) broadcast of live performances from Metropolitan Opera in New York and from National Theatre in London.

    Seventy-eight participants responded to an invitation to sort and rank order statements/phrases in the Q sample after attending a live cultural performance in the last few months. Most of these Q sorts were produced online, through a website specially created to conduct Q sorting interview as programmed with FlashQ. Results suggest that the entertainment value of a live rock concert can be of spiritual nature, in addition to yielding perception of aesthetic beauty and excellence in performance. Significantly, HD cinematic broadcast of live opera does not replicate the experience of being at the venue with the artists. Nevertheless, watching the famous Metropolitan Opera, live, in your hometown, at an affordable price, yields a positive consumption experience related to efficiency, or value for money – a key component of entertainment value for consumers of live mediated performances.

    Thank you!

    Florin
Contribute to the U2 community with uploading photos or by telling us which shows you have visited.
Contribute to the U2 community with uploading photos or by telling us which shows you have visited.
Contribute to the U2 community with uploading photos or by telling us which shows you have visited.
Contribute to the U2 community with uploading photos or by telling us which shows you have visited.