1. Originally posted by popmarter:[..]
    No it wasn't No line reached number 1 in the US without much bother even though it was one of their weaker albums even SOI when it was physically released did ok even though half the planet already had it thanks to Apple.Bono is obsessed with being relevant and challenging the big pop stars like Ed sheeran and Taylor swift having 9 producer's and a multi million dollar promotional campaign is evidence of that .
    All of that doesn't mean anything in the issue of them being panicking for being out of the top in the charts, because they're smart enough to expect this to happen in the first place.

    They planned a very aggressive strategy to reach the #1 on the first week, that was clearly their goal, they achieved it. Mission accomplished. They'll be able to brag about it for the rest of their lives.
    Week 2? who cares? They reached their chart goal, now they'll focus on promoting the songs so people knows them when the tour comes up.
  2. Originally posted by popmarter:[..]
    No it wasn't No line reached number 1 in the US without much bother even though it was one of their weaker albums even SOI when it was physically released did ok even though half the planet already had it thanks to Apple.Bono is obsessed with being relevant and challenging the big pop stars like Ed sheeran and Taylor swift having 9 producer's and a multi million dollar promotional campaign is evidence of that .


    We can argue this til we're blue in the face. But I'm justs a former record company promotions guy, so I'm pretty daft on matters as these. I can say that back in the mid-2000's, it took less and less physical sales to chart at #1 for the week, and it became more of a weekly goal for the label to get your big release that week to #1 rather than sustaining last weeks release... (label who gets most #1's for the year wins) You also have to factor in what else is released that week. I can't remember what was competing with NLOTH on street date.

    SOE was definitely set up for success with the CD per ticket strategy. Is Bono stressed about relevance? You can argue yes. Is he worried that SOE dropped in 2nd week? Highly doubtful.

    Multi-million dollar promotional campaign? Where did you read this? There probably is a large marketing budget, but any marketing campaigns/expenditures are all the recordlabel, not the band.
  3. Originally posted by Bloodraven:[..]
    All of that doesn't mean anything in the issue of them being panicking for being out of the top in the charts, because they're smart enough to expect this to happen in the first place.

    They planned a very aggressive strategy to reach the #1 on the first week, that was clearly their goal, they achieved it. Mission accomplished. They'll be able to brag about it for the rest of their lives.
    Week 2? who cares? They reached their chart goal, now they'll focus on promoting the songs so people knows them when the tour comes up.
    Well said. I never could say anything in 50 words or less!
  4. Relevance:




    (Thanks, Remy)
  5. Originally posted by popmarter:[..]
    No it wasn't No line reached number 1 in the US without much bother even though it was one of their weaker albums even SOI when it was physically released did ok even though half the planet already had it thanks to Apple.
    Originally posted by deanallison:I think SOE could still have been #1 in the US without the album with a ticket offer. It would be close I feel but they’d be in with a chance.


    No way. Maths are inexorable: take the total amount of SOE copies "sold" in the first week, substract the estimate amount of copies included as ticket+album bundles, add the estimate amount of copies that (some of) these fans would have bought anyway regardless the bundle and there you have an approximation of how many copies they would have sold.

    Spoiler: not many.
  6. Originally posted by RattleandHum1988:[..]
    Lol, it's because people are arguing about it in every other thread.

    I fucking love this album. Call me a fanboy. I love the music, the lyrics, I love listening to it and thinking the whole time "man, this is the band who recorded Boy, now listen to the songs they're writing". I love that Bono is singing to his kids as much as singing to himself. It's a very wise album. Little Things is the best song they've written in a very long time, and this album is the best they've written in a very long time IMO. I'm still not bored of it at all. It's dark, heavy, sweet, powerful, etc.

    That's why I'm not posting so much. I hate sounding like a fanboy. Plus I'm just too busy enjoying this album to let anyone's negative opinion impact a listen of it


    Yeah I’ll agree with that
  7. Originally posted by LikeASong:[..]
    [..]


    No way. Maths are inexorable: take the total amount of SOE copies "sold" in the first week, substract the estimate amount of copies included as ticket+album bundles, add the estimate amount of copies that (some of) these fans would have bought anyway regardless the bundle and there you have an approximation of how many copies they would have sold.

    Spoiler: not many.
    I think it's worth bearing in mind that the music scene has changed a fair bit even since No Line. In the early 2000s, rock was major radio music - that's part of why ATYCLB and Bomb did so well (although their success may have also helped rock be major radio music...), and contained the band's last proper hits. During the time of NLOTH there were still a lot of rock acts that were fresh and popular even if we were starting to move into a much more dance/pop/hip-hop driven music scene. In the 2010s, rock n roll is essentially gone from the popular music world, and while you could argue that this album is, for better or for worse (I think for better, but that's besides the point), quite possibly the band's poppiest, regardless of what the album sounds like U2 are going to be considered a rock band (and 'worse', an old rock band) by most of a younger music audience.
  8. Originally posted by LikeASong:[..]
    [..]


    No way. Maths are inexorable: take the total amount of SOE copies "sold" in the first week, substract the estimate amount of copies included as ticket+album bundles, add the estimate amount of copies that (some of) these fans would have bought anyway regardless the bundle and there you have an approximation of how many copies they would have sold.

    Spoiler: not many.
    but probably many of those who bought tickets and got album with it would buy the album anyway...
  9. ...And then there's those who bought 4 tickets and there's no chance they would've bought 4 albums...
  10. Exactly. It's all explained in my previous post.


    total amount of SOE copies "sold" in the first week
    -
    the estimate amount of copies included as ticket&album bundles
    +
    the estimate amount of copies that (some of) these fans would have bought anyway regardless the bundle
    _____________

    much less than the reported amount of albums sold which got them a #1.
  11. Originally posted by LikeASong:[..]
    Exactly. It's all explained in my previous post.


    total amount of SOE copies "sold" in the first week
    -
    the estimate amount of copies included as ticket&album bundles
    +
    the estimate amount of copies that (some of) these fans would have bought anyway regardless the bundle
    _____________

    much less than the reported amount of albums sold which got them a #1.
    = marketing win